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Senior Area Sales Manager – Builder Channel (FL Panhandle)

Destin, FL, United States  |  Sales  |  ID: REQ-9666


Job Location

USA, Destin, FL

Job Posting Title

Senior Area Sales Manager – Builder Channel (FL Panhandle)

The Challenge

GE Appliances’ Senior Area Sales Manager (ASM) for the Outside Sales Builder Channel is responsible for sales activities within assigned Contract accounts in the Florida region, specifically the Florida panhandle and southeastern Alabama. The ASM manages all aspects of the customer experience including quality and consistency of product delivery. This territory covers all segments of the Builder Channel.

What you will Do

Essential Responsibilities

  • Responsible for selling and promoting appliances to new and existing customers, builders, developers, and authorized distributors in the Florida panhandle and southeastern Alabama area.

  • Execute and deliver all sales and margin operating plan goals.

  • Identify new business opportunities and develop marketing strategies to grow the territory with an awareness of potential channel conflicts.

  • Build strong customer relationships through solution selling and resolve issues that arise.

  • Analyze market and sales strategy.

  • Analyze competitive landscape and determine opportunities.

  • Develop and conduct sales training.

  • Perform administrative functions to meet deadlines.

  • Ability to cold call prospective accounts and turn the opportunity from a prospect to a purchasing account.

Relocation assistance is available.

What you need to Succeed



  • 5 years relevant sales experience or graduate of the GE Appliances Commercial Development Program.

  • Desire to work from a home office.

  • Bachelor’s degree or equivalent experience.

  • Qualified applicants must be willing to live in the sales territory.


  • Experience in developing, organizing, and implementing sales plans that support business objectives.

  • Ability to develop and strengthen customer relationships.

  • Proven negotiation skills, must be tenacious at driving sales to obtain results.

  • Excellent verbal and written communication skills as well as presentation skills.

  • Must have a strong initiative and ability to work independently.  Must be self-motivated and driven to succeed.

  • Proven hunter mentality with cold calling sales experience.

  • Ability to interface with all levels of management as well as peers.

  • 2+ years business-to-business wholesale contractor sales experience.

  • 2+ years experience in appliance sales.

GE Appliances is an Equal Opportunity Employer.  Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law.



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